Editorial Standards

At Crimson Cocktail, I strive to be your trusted companion in the world of mixology. My mission is to provide honest, expert advice and share authentic experiences that resonate with cocktail enthusiasts of all experience levels.

Core Values

Authenticity

I believe in keeping it real. My content comes from genuine experiences and passion for cocktail crafting. I share the successes, the failures, and everything in between, ensuring my audience gets an honest perspective on the craft I love.

Integrity

I operate independently from business interests, ensuring unbiased advice and reviews. My recommendations are based solely on what I believe is best for my readers and the mixology community.

Inclusivity

Cocktail crafting is for everyone. I’m dedicated to creating content that welcomes and supports all members of the mixology community, fostering a positive and inclusive environment regardless of experience level, background, or taste preferences.

Content standards and editorial process

My content aims to capture the essence of cocktail culture and community. Here’s how I ensure quality:

Research & Testing: I combine hands-on experimentation with thorough research, testing recipes and equipment in my home bar setup.
Expert Input: I regularly consult with professional bartenders, spirit retailers, and industry experts to ensure accuracy in my recommendations.
Community Engagement: Reader feedback and community experiences actively shape my content and keep it relevant to real home mixologists.
Current Content: Each article includes its last update date and reflects the latest trends, releases, and techniques in the spirits world.
Independent Reviews: All equipment and spirit reviews are based on personal testing and genuine experience, with no paid endorsements.
Transparent Corrections: I promptly address and clearly note any mistakes, providing detailed explanations for significant changes.

Ethical Standards

Responsible drinking is my top priority. While I celebrate the art of cocktail crafting, I always emphasize the importance of moderation and responsible consumption.

I recognize the importance of quality ingredients and proper technique. My content aims to showcase cocktail enthusiasts from all backgrounds and skill levels.

Any sponsored content or affiliate links will be clearly labeled as such, and my opinions will always remain my own. I’m committed to creating content that is appropriate and beneficial for adult readers while maintaining a respectful approach to alcohol consumption.

I respect intellectual property rights and only use content that I have the rights to use, always providing proper attribution.

Contact Me

If you spot an error or have concerns about my content, please email me at [email protected]. I appreciate your help in maintaining the quality and integrity of my site.

Jedain — Founder & Amateur Mixologist